Don’t Forget – COOL HUNTING®

Alt-pop darling Sky Ferreira has returned with “Don’t Forget,” her highly anticipated first new track in three years. (2019’s “Downhill Lullaby” was also her first original new single since her 2013 debut, Night Time, My Time.) A glorious teaser for her upcoming second album, Masochism, the song incorporates everything Ferreira fans could hope for: it’s a dark, synth-laden tune about revenge. As she told Vulture in an interview, “It wasn’t supposed to be apocalyptic, but in some ways it is. I did see fire, and I also saw a place between heaven and hell, that sort of vibe. But not in a biblical sense. I felt very stifled for a long time, and I still do.”