About Splurjj
Culture. Inspiration.
Goals.
The next-generation lifestyle media platform — turning what you read into what you actually do.
What We Are
Splurjj is a lifestyle media platform built for people who take their lives seriously. We cover the things that matter — the cars, the clothes, the careers, the bodies, the homes, the minds — with the depth and honesty they deserve.
We are not a trend blog. We are not a listicle factory. We are a platform that believes the best media doesn't just inform — it moves you to action. Every article on Splurjj is connected to a goal you can set, track, and achieve through the Goals by Splurjj ecosystem.
Our tagline is "Turn inspiration into structure." That is not marketing copy. It is the operating principle behind everything we build.
What We Cover
🧥
Style + Threads
Men's and women's fashion, luxury goods, and the philosophy of dressing with intention.
🚗
Cars + Machines
Supercars, EVs, motorcycles, and the deeper meaning of the machines we choose.
💻
Tech + Future
AI, gadgets, spatial computing, and the technology that is reshaping how we live and work.
🏠
Shelter + Dwell
Architecture, interiors, real estate — the environments that shape how you think and feel.
💪
Body + Form
Fitness, nutrition, grooming, and the discipline of maintaining a body you are proud of.
🍷
Vices + Pleasures
Food, travel, spirits, and the art of living well.
💰
Finance + Beyond
Wealth, business, and the financial architecture of an intentional life.
∞
Etc. + Beyond
Culture, art, music, and the ideas that don't fit neatly into categories.
Our Numbers
Splurjj has grown into one of the most engaged lifestyle communities on the internet — not through virality, but through quality.
84K+
Newsletter Subscribers
Founded By
S
Sharif Dyson
Founder & CEO, Splurjj Media
Sharif Dyson is an author, entrepreneur, and the architect of the Splurjj ecosystem — a platform built on the conviction that the best media doesn't just inform, it transforms. His books Goals: The Definition of Determination and Timid as a Mouse form the philosophical foundation of everything Splurjj builds. He leads a portfolio of interconnected products including Goals by Splurjj, RGoals, Ooki Music, and Nexus by DITW.
sharifdyson.com